Venture Capital Valuation (VC) (2024)

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Step-by-Step Understanding Venture Capital Valuation (VC Method)

Last Updated November 28, 2023

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What is Venture Capital Valuation?

In Venture Capital Valuation, the most common approach is called the Venture Capital Method by Bill Sahlman, which we’ll provide an example calculation in our tutorial.

Venture Capital Valuation (VC) (1)

Table of Contents

  • Venture Capital Valuation Tutorial (VC)
  • Venture Capital Valuation Method: Six-Step Process
  • Venture Capital Valuation (VC) – Excel Template
  • Startup Valuation Example
  • Pre-Money vs. Post-Money Valuation

Venture Capital Valuation Tutorial (VC)

In the following example tutorial, we’ll demonstrate how to apply the VC method step-by-step.

Valuation is perhaps the most important element negotiated in a VC term sheet.

While key valuation methodologies like discounted cash flow (DCF) and comparable company analysis are often used, they also have limitations for start-ups, namely because of the lack of positive cash flows or good comparable companies. Instead, the most common VC Valuation approach is called the Venture Capital Method, developed in 1987 by Bill Sahlman.

Venture Capital Valuation Method: Six-Step Process

The venture capital (VC) method is comprised of six steps:

  1. Estimate the Investment Needed
  2. Forecast Startup Financials
  3. Determine the Timing of Exit (IPO, M&A, etc.)
  4. Calculate Multiple at Exit (based on comps)
  5. Discount to PV at the Desired Rate of Return
  6. Determine Valuation and Desired Ownership Stake

Venture Capital Valuation (VC) – Excel Template

Use the form below to download our sample VC Model:

Startup Valuation Example

To start, a start-up company is seeking to raise $8M for its Series A investment round.

For the financial forecast, the start-up is expected to grow to $100M in sales and $10M in profit by Year 5

In terms of the expected exit date, the VC firm wants to exit by Year 5 to return the funds to its investors (LPs).

The company’s “comps” – companies comparable to it – are trading for 10x earnings, implying an expected exit value of $100M ($10M x 10x).

The discount rate will be the VC firm’s desired rate of return of 30%. The discount rate is usually just the cost of equity since there will be zero (or very minimal) debt in the capital structure of the start-up company. Furthermore, it will be very high relative to the discount rates you’re used to seeing in mature public companies while performing DCF analysis (i.e. to compensate the investors for the risk).

This 30% discount rate would then be applied to the DCF formula:

  • $100M / (1.3)^5 = $27M

This $27M valuation is known as the post-money value. Subtract the initial investment amount, the $8M, to get to the pre-money value of $19M.

After dividing the initial investment of $8M by the post-money valuation of $27M, we arrive at a VC ownership percentage of approximately 30%.

Pre-Money vs. Post-Money Valuation

The pre-money valuation simply refers to the value of the company before the financing round.

On the other hand, the post-money valuation will account for the new investment(s) after the financing round. The post-money valuation will be calculated as the pre-money valuation plus the newly raised financing amount.

Following an investment, the VC ownership stake is expressed as a percentage of the post-money valuation. But the investment can also be expressed as a percentage of the pre-money valuation.

For example, this would be referred to as an “8 on 19” for the exercise we just went through.

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Vikram Jolly

December 3, 2023 8:53 pm

what if there was a dilution of 30% over this period as well?

Reply

Brad Barlow

March 14, 2024 11:13 am

Reply toVikram Jolly

Hi, Vikram,

If there was an option pool of 30% ownership at the exit, then that would need to come out of the $100mm at the end, so that only $70mm was discounted back to the present, and the pre-money valuation would come out less for the existing owners.

BB

Reply

User

November 1, 2023 1:24 pm

Why are the discounted cash flows from years 1 through 4 ignored in the post-money value calculation? The $27 million post-money valuation only includes the present value of the terminal value calculation so I’m assuming it’s a product of using a known exit date?

Last edited 6 months ago by User

Reply

Brad Barlow

November 1, 2023 2:32 pm

Reply toUser

Technically, the present value (post-money) should be based on all the discounted cash flows, including terminal value. In this case, it may be that there is not a firm estimate of years 1-4 CFs and the terminal value is just a best guess estimate.

BB

Reply

User

March 12, 2024 5:48 pm

Reply toBrad Barlow

The $10 MM is not even a terminal value. It is Year 5 net income.

Reply

Brad Barlow

March 14, 2024 11:16 am

Reply toUser

That is correct. But the terminal value of $100mm is 10x the $10mm net income in year 5. Also, to your earlier question, just because they have net income for years 2-5 doesn’t mean they have cash flows in those years.

BB

1

Reply

Umer

February 3, 2024 8:21 am

Reply toUser

VC method only discounts the exit value, while in the DCF method of valuation all cashflows for the whole period are discounted.

Reply

Brad Barlow

March 14, 2024 11:18 am

Reply toUmer

Hi, Umer,

That is correct. But we use the VC method because we are not assuming there are any cash flows from years 1-5, and in this case, just because there is net income doesn’t mean there are free cash flows.

BB

1

Reply

Venture Capital Valuation (VC) (2024)

FAQs

How do you talk about valuation when a VC asks? ›

In most cases don't name an actual price. Your job is to “anchor” by giving the VC a general range without saying it. Call this “price signaling.” Turn the tables on the VC by politely saying, “given you must have a sense of our general valuation, how do you feel the market is pricing rounds like ours these days?

How to answer the question "Why venture capital"? ›

Q: Why venture capital? A: Because you are passionate about working with startups, helping them grow, and finding promising new companies – and you prefer that to starting your own company or executing deals.

How to crack VC interview? ›

If you have the requisite background, preparing yourself for common questions will help you shine in your venture capital job interview. Many of the questions you can expect during a VC job interview are general in nature, but others are unique to the venture capital industry.

What is a Harvard VC valuation? ›

Venture Capital Valuation Method

The VC Valuation Method was first introduced in 1987 by Harvard Business School Professor Bill Sahlman. It can be used by venture capitalists and angel investors to work out pre-money valuation by first determining post-money valuation, using industry metrics.

How do VCs determine pre-money valuation? ›

Pre-money valuations generally form the basis of what a VC's share in the company is determined to be worth, based on how much they invest. If I invest $250k in a company that has a pre-money valuation of $1M, it means I own 20% of the company after the investment: $250k / 1.25M = 20%.

How do you measure VC success? ›

Return on investment (ROI) is the most basic and fundamental metric that VCs use to measure their success. ROI is the ratio of the net profit or loss from an investment to the initial cost of the investment. For example, if a VC invests $1 million in a startup and sells its stake for $3 million, the ROI is 200%.

How are VC funds valued? ›

Using the VC method, the value of the target entity is estimated as the value after a few years (the so called 'exit-value'). That value is then discounted to the present value using a discount rate. The DCF method is used for companies where cash flows can be reasonably estimated.

How do you evaluate a startup like a VC? ›

VCs often look for startups with a competitive advantage and barriers to entry, often through innovations, expertise, or partnerships.
  1. Team Evaluation. A startup's team plays a huge role in its success. ...
  2. Product or Service Analysis. The product or service offered by your startup is generally the core of VCs' evaluation.
Feb 6, 2024

How to nail a VC interview? ›

The most important things to remember are that you should be able to clearly articulate why you want to join the VC industry overall and the firm in particular, and have knowledge of the markets and industries in which the firm works.

How to stand out in a VC interview? ›

To stand out in the interview, understanding your unique blend of professional experience, personal background, and passions – your “sweet spot” – is key. VC interviews usually hit 1 or more of these common question categories – About your background, investment thesis, and deal flow sources.

What to ask in a VC interview? ›

General venture capital interview questions
  • How did you hear about this job?
  • What are some of your hobbies?
  • What are you looking for in a new job?
  • Why are you looking to leave your current job?
  • Where do you see your career in five years?
  • What are your main qualities?
  • What are your biggest flaws?
Feb 27, 2023

What do VC firms look for hiring? ›

Early-stage VC firms value prior entrepreneurial work because they pride themselves on helping Founders navigate the vicissitudes of growing a company. At the late stage, your professional network, vertical expertise, and financial savviness may matter more.

How do you pitch yourself to a VC? ›

15 Effective Ways To Prepare To Pitch To VC Investors
  1. Bootstrap To Start Earning Revenue. ...
  2. Know Your Business' Solution And Value. ...
  3. Highlight What Makes Your Business Unique. ...
  4. Consider Your Long-Term Vision And Exit Strategy. ...
  5. Develop Your Survival Strategy. ...
  6. Create A Compelling Business Plan.
Feb 22, 2023

Do VC interviews have cases? ›

During a venture capital case study interview, the interviewer typically presents a business case related to the industry or market to assess your analytical, problem-solving, and communication skills.

How is the value of a venture determined? ›

Discounted cash flow analysis (DCF) — This somewhat complex formula looks at the company's annual cash flow and projects it into the future. The projected future cash flow is then discounted to the cash flow the business realizes today via a net present value calculation.

How do you calculate funding valuation? ›

The formula for calculating pre-money valuation is simple: pre-money valuation = post-money valuation - amount raised. Post-money valuation is the value of the company after it receives external funding. Amount raised is the total capital invested by the investors in the funding round.

What is the venture capitalist method of valuation? ›

The Venture Capital Method has 2 steps: Step 1: Calculate the terminal value of the business in the harvest year. Step 2: Track backward with the expected ROI and investment amount to calculate the pre-money valuation.

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