How do VCs make money? (2024)

When you think of venture capitalists, you think of suave women and men, dressed sharply, carrying around a Starbucks and a LV bag with probably a laptop in it.

Their typical day would probably look like sitting around a conference table, evaluating businesses, and swiping left and right on startups in real-time. In short, venture capitalists elicit the idea of power, wealth, and decision-making.

As a startup founder, learning what makes venture capitalists tick (yes, money!) It is important to understand how you can pitch to them better, secure the perfect deal you’re looking for, and make it worthwhile for both you and them.

What Do Venture Capitalists Want?

Venture capitalists are typically looking to invest in startups that have a “boom” potential. In other words, they’re looking to make exponential returns. They like companies that have extremely high potential to grow.

They understand that not all companies that show promise will succeed. Even then, they want a company that at least shows the potential for a big return in the future.

Otherwise, what would be their impetus to invest? Venture capitalists are surely not philanthropists funding passion projects! Do you think Sequoia Capital would’ve poured $450 million into Web3 company Polygon if it didn’t believe that the company would ride the Web3 wave when it reemerged?

As a startup founder seeking a venture round, it is important for you to understand how you will provide them with this value. But more on that later. First, let’s understand how VCs make money.

How Do VCs Make Money?

Let’s start with an analogy. Imagine being a talent scout for a professional sports team. Your role would involve finding talented individuals who can become star players. You will have to evaluate thousands if not lakhs of athletes to find the right handful of people to coach.

Once you have found your future stars, you have to buy their contract, help them improve their game, and realize their potential.

If any of those talents become star players, you can then sell them to another team and make a good profit. Your investment would have paid off!

That’s how VCs work. They find their star companies, invest money into them, spend time nurturing them and when the right time comes, they sell their investment and pocket a profit. That’s a simplistic way of understanding how VCs make money.

But that could be true of angel investors as well. So, to understand what sets angel investors apart from venture capitalists, we need to understand how venture capital funds make money.

A classic venture capital firm functions through the setting up of funds – each of these funds is bound by a Limited Partner Agreement. The LPA involves financial investors in the fund, such as pension funds, endowment funds, trusts, high-net-worth individuals, etc., and the fund manager, who actually makes investment decisions. The fund managers are the folks that you, as a startup founder, usually interact with.

The LPA is designed such that the fund has two main income streams:

1. Management Fees :

It is the fees VC firms collect for managing funds. This goes towards paying fund managers and other operational expenses. They are calculated as a percentage of the fund’s value every year. Usually, this is between 1.25% to 2.5%.

2.Carry :

Carried Interest or carry is where.............

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How do VCs make money? (2024)

FAQs

How do VCs make money? ›

Venture capitalists make money from the carried interest of their investments, as well as management fees. Most VC firms collect about 20% of the profits from the private equity fund, while the rest goes to their limited partners. General partners may also collect an additional 2% fee.

How do VCs make profit? ›

The agreement is typically structured so that once the fund's investments start getting distributed back to the fund investors, the VC firm gets a percentage of any profits. Most carries are 20%, but a very successful firm with a strong track record might negotiate for a higher carry.

How do VCs raise money? ›

Venture capital firms raise money by pooling together funds from wealthy investors, typically high net-worth individuals and institutional investors such as pension funds, insurance companies, and endowments, to invest in early-stage companies. Venture capital firms help startups by providing them with funding.

Can you get rich as a venture capitalist? ›

Venture capital is a “get rich slowly” job where the potential upside lies decades into the future. If your main goal is becoming wealthy ASAP or advancing up the ladder as quickly as possible, you should look elsewhere.

How rich are VC partners? ›

Thus for a typical portfolio—say, $20 million managed per partner and 30% total appreciation on the fund—the average annual compensation per partner will be about $2.4 million per year, nearly all of which comes from fund appreciation. And that compensation is multiplied for partners who manage several funds.

Do VCs invest in their own funds? ›

Not directly — in fact, direct investing is usually prohibited in their partnership agreements with their own investors. But, VCs that are true partners have to put in a “capital commitment” as a percent of the overall venture fund.

What is the downside of VC funding? ›

Loss of control.

You could think of it as equity financing on steroids. With a large injection of cash and professional – and possibly aggressive – investors, it is likely that your VC partners will want to be involved. The size of their stake could determine how much say they have in shaping your company's direction.

Is Shark Tank a venture capitalist? ›

Do the Sharks Use Their Own Money? The sharks are venture capitalists, meaning they are "self-made" millionaires and billionaires seeking lucrative business investment opportunities.

What percent of VC funds are successful? ›

Almost 7 percent of VCs in the sample — 825 out of 12,195 — had founded a venture-capital-funded startup. Nearly 30 percent of these startups were successful, while about 12 percent were unsuccessful. Members of privileged groups are also more likely to move from founding a startup into venture capital.

Is VC a good career? ›

A career in venture capital can be highly rewarding but also challenging. There are several roles within the venture capital industry, including investment analyst, associate, principal, and partner. Here's a look at what it takes to succeed at each level: Investment Analyst.

What is the VC hurdle rate? ›

The hurdle rate is a concept used in investing, specifically within venture capital funds, representing a benchmark return that must be surpassed before the fund manager can claim any carried interest.

How much does a VC CEO make? ›

How much does a Venture Capital Ceo make? As of May 8, 2024, the average annual pay for a Venture Capital Ceo in the United States is $82,146 a year. Just in case you need a simple salary calculator, that works out to be approximately $39.49 an hour. This is the equivalent of $1,579/week or $6,845/month.

How many hours do venture capitalists work? ›

The hours worked vary by firm type and size, but the average is around 50-60 hours per week. That means that you'll be in the office or meetings most of the day on weekdays, with relatively free weekends.

How much does a VP at a VC firm make? ›

As of May 5, 2024, the average hourly pay for a Venture Capital Vice President in the United States is $75.74 an hour.

How do VCs reach out to startups? ›

The most commonly known way is by startup applications and referrals. However, VCs also have tools to find relevant startups featured in the media or social media. If they are interested, they will reach out to see when the startup will be fundraising and build a relationship to ensure they can be part of the deal.

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