Executive Compensation & Salary Guide - CEO, CFO, CMO Salary (2024)

  • Mar 04, 20
  • Shawn Cole
  • Best Practices, C-Suite CEO COO CHRO, Chief Financial Officer, General Counsel, Marketing Leadership, Salary Guides
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Executive compensation is a significant investment, but one that is necessary for the success of a business. Each member of the C-suit—from the CEO, COO, and CFO to the CMO , CSO, CGO, and more—brings a unique set of skills, experience, and expertise to the business.

Without these top leaders, your business would not be where it is today, which is why adequate compensation for each role is essential. Many top executives are recruited by competitors every year because a better compensation package is offered.

With this in mind, it’s wise to regularly review executive compensation plans to ensure your company is staying competitive.

Aligning Executive Pay to Drive Performance

When reviewing C-level executive compensation plans, consider all of the various benefits you can offer.

Compensation for each C-suite role typically includes at least four different categories:

  1. Base salary
  2. Long-term and short-term incentives
  3. Target bonuses
  4. Benefits

Take a look at what else your company can offer executives to show them how much they’re valued. As you work to develop an adequate compensation plan for each C-suite role, start with the base salary.

The salary range for C-level positions can vary widely depending on location, industry, skill set, years of experience, and more.

You need to offer a competitive salary for your area and industry if you want to attract top-level executives. Review the average annual salary of each C-suite position to get an idea of what your competition may be offering.

Average Executive Compensation: CEO vs COO vs CFO Salary Amounts (& More)

With the help of Salary.com, Cowen Partners breaks down the average annual salaries and compensation for top C-suite positions. The table below shares the average executive salaries, providing an easy way to compare CEO vs COO vs CFO salary amounts (and more).

Executive Role Average Salary
Chief Executive Officer (CEO)$754,713
Chief Operating Officer (COO)$457,468
Chief Financial Officer (CFO)$363,559
Chief Legal Officer (CLO)$333,980
Chief Information Technology Officer (CITO)$266,171
Chief Revenue Officer (CRO)$255,524
Chief Human Resources Officer (CHRO)$250,000
Chief Technology Officer (CTO)$234,700
Chief Marketing Officer (CMO)$230,735
Chief Information Security Officer (CISO)$217,144

The following takes a closer look at each position, examining how role-specific duties and other factors can impact compensation levels. It also provides more insight and context regarding the differences between CEO vs COO vs CFO salary averages.

Average Executive Compensation by Position

1)Chief Executive Officer Salary

Average Annual CEO Salary: $754,713

CEOs are responsible for the short- and long-term profitability and growth of their company.

They organize leadership and staff to meet strategic goals, ensure appropriate governance and controls, define the corporate vision and strategy, and identify and deliver value to stakeholders.

This job may require an advanced degree or its equivalent and typically requires 15+ years of related experience. Additionally, there may be specific qualifications or experience required for certain industries, like SaaS CEOs.

2)Chief Operating Officer Salary

Operations Officers

Average COO Salary: $457,468

COOs are responsible for the development of functional or business unit strategies for the entire organization.

In this operational leadership role, chief operations officers will be responsible for planning and directing all aspects of an organization’s operational policies, objectives, and initiatives.

COOs also develop strategies to attain short- and long-term financial and operational goals.

3)CFO Salary

CFO Executive Search

Average CFO Salary: $363,559

Like the name suggests, CFOs are typically responsible for developing an organization’s overall financial policies – providing strategic direction of all financial functions including accounting, budget, credit, insurance, tax, and treasury.

CFOs ensure that proper financial controls are in place and that financial transactions support the overall business strategy while complying with applicable laws and regulations.

Given their pivotal role in the C-suite and across an organization, CFOs earn competitive salaries, with CFO compensation covering bonuses, benefits, and more.

4) Chief Legal Officer – OR – General Counsel Salary

Average Annual Salary for a CLO, General Counsel & Legal Executives: $333,980

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An executive-level legal expert and corporate leader, the Chief Legal Officer or General Counsel helps the company minimize its legal risks by advising the company’s other officers and board members on any major legal and regulatory issues the company confronts, such aslitigation risks. A CLO typically has an extensive career in law; positions a CLO might hold before becoming an executive include the head of legal, first general counsel, and firm partner.

A Chief Legal Officer or General Counsel requires a Juris Doctor degree from an accredited law school and may require admittance to a state bar. Typically reports to CEO.

Responsible for the development of functional or business unit strategy for the entire organization. Defines corporate vision and strategy establishes company direction and focus. Executes multiple high-impact initiatives to achieve overall corporate goals.

5)Chief Information Technology Officer Salary

Average CITO Salary: $266,171

An IT Leader, like a CITO, is the most senior executive in an organization responsible for the information technology and computer systems that support organizational goals. The CITO summons together technology and moves the company’s IT forward.

The CITO is a key contributor in formulating strategic goals and implementing immediate business plans. A CITO gives technical guidance on high-priority projects and orients the company to trends in the IT industry.

Executive Compensation & Salary Guide - CEO, CFO, CMO Salary (1)

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6) Chief Revenue Officer Salary

Average CRO Salary: $255,524

A Chief Revenue Officer is a corporate officer responsible for all revenue generation processes in an organization including sales, marketing, demand generation, etc. In this role, a CRO is accountable for driving better integration and alignment between all revenue-related functions, including marketing, sales, customer support, pricing, and revenue management.

7) Chief Human Resource Officer Salary

Average CHRO Salary: $250,000

TheChief Human Resources Officeris responsible for employment, placement, orientation and training, employee/labor relations, compensation, benefits, and employee services. CHROs also:

  • Plan and direct all aspects of an organization’s human resources policies, objectives, and initiatives
  • Ensure company compliance with current, applicable labor laws.
  • Manage a business unit, division, or corporate function with major organizational impact.
  • Establish the overall direction and strategic initiatives for the given major function or line of business.
  • Have acquired the business acumen and leadership experience to become a top function or division head.
  • Have, at minimum, a bachelor’s degree.

8)Chief Technology Officer Salary

Average CTO Salary: $234,700

Slightly different than the CITO, a CTO is primarily customer-facing. This top technie frequently heads product research and development initiatives as they relate to the company’s current and future product offerings. CTOs typically hold advanced degrees in Computer Science or Engineering and often reports to the CIO or the CEO. A CTO is responsible for the long-range trajectory or an organization’s technology function, directing the strategic design,acquisition, management, and implementation of an enterprise-wide technology infrastructure.

9)Chief Marketing Officer Salary

Marketing Executive Search Firm

Average CMO Salary: $230,735

The CMO manages and directs marketing policies, objectives, and programs for all products and services. He/she directs and works with the marketing management team to form business plans and strategies and execute multiple high-impact initiatives to accomplish corporate objectives.

They are responsible for the development of functional or business unit strategy for the entire organization.

10)Chief Information Security Officer Salary

Average CISO Salary: $217,144

The CISO is in charge of IT risk evaluations, audits, and security incident investigations. They oversee the development, implementation, and enforcement of information security standards and procedures at a business, ensuring that all information systems are functioning correctly regarding secure policy.

This role typically requires 8+ years of managerial experience as well as comprehensive knowledge of the overall departmental function.

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  • The Difference Between a Chief Legal Officer and a General Counsel
  • The Role of the Modern CHRO: Unlocking the Value of Human Capital
  • Chief Information Officer vs. Chief Technology Officer
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Executive Compensation & Salary Guide - CEO, CFO, CMO Salary (2024)

FAQs

Executive Compensation & Salary Guide - CEO, CFO, CMO Salary? ›

Gains among CFOs, who are usually the second-highest paid behind CEOs, are the most clear. Among the 10 companies in the Fortune 20 that shared the salaries of both CEO and CFO over the past 10 years, the CFO's pay has risen from an average of 34 percent of the CEO's pay in 2012 to 44 percent of the CEO's pay in 2022.

What is the salary ratio of CFO to CEO? ›

Gains among CFOs, who are usually the second-highest paid behind CEOs, are the most clear. Among the 10 companies in the Fortune 20 that shared the salaries of both CEO and CFO over the past 10 years, the CFO's pay has risen from an average of 34 percent of the CEO's pay in 2012 to 44 percent of the CEO's pay in 2022.

How much should a CEO of a 10 million dollar company make? ›

For CEOs leading larger groups —$7.5 million to $10 million in revenue—it's $237,814. The 10th percentile—where 90 percent of CEOs are paid more—is a point where compensation distribution slows and begins to cluster, earning it the moniker “de facto minimum wage.”

How much does a CEO of a $500 million company make? ›

CEO compensation: United States

By company size, base, bonus, and total cash compensation all rise as revenue does, with total average cash compensation coming in at $1,427,000 at companies with revenue above $500 million.

How much does a CEO of a $50 million dollar company make? ›

$50M to $150M

The highest salary for a CEO in a company with between $50M and $150M in revenue is $500,000. Of the participants in this category, the median salary is $300,000. In terms of bonus percentage, we found that a small majority of participants in this category, 37%, received a 50% bonus or more.

Who is the CEO of 1 dollar salary? ›

Meet the $1 CEO Club. It might sound uncanny, but it is true: CEOs and former CEOs from major tech companies have or had salaries of just $1. Yes, Elon Musk (Tesla), Jeremy Stoppelman (Yelp), Larry Ellison (Oracle), Meg Whitman (HP), and Steve Jobs (Apple) earn or earned paychecks of just one dollar a month.

What is a typical executive compensation package? ›

A typical executive compensation package has financial and non-financial components. They are salary, benefits, bonuses and equity. Commonly, an executive would get more amount of equity than a normal worker and a normal worker quite often wouldn't get any equity in a private company.

How much should a CFO make based on revenue? ›

Typically, CFOs might expect to receive between . 1% and 3% of a company's value. In some cases, it may be much more, depending on the stage at which the CFO joins the executive leadership or founders.

How much do startup CMO make? ›

How much does a Cmo Startup make? As of Jun 9, 2024, the average annual pay for a Cmo Startup in the United States is $160,891 a year. Just in case you need a simple salary calculator, that works out to be approximately $77.35 an hour. This is the equivalent of $3,094/week or $13,407/month.

Who is the richest paid CEO? ›

The highest-paid CEO in the study is Jon Winkelried of TPG, Inc., whose total disclosed pay package was $198.7 million in 2023. The five highest-paid CEOs were each awarded a nine-figure pay package in 2023.

How many CEOs make over $100 million? ›

Who else is paid more than $100 million? Camara is one of just nine CEOs with pay packages exceeding $100 million. Blackstone CEO Stephen Schwarzman tops the list with a $253 million pay package last year.

What should a CEOs salary be? ›

CEO pay continues to outpace the pay of working people across the country. In the past 10 years, CEO pay at S&P 500 companies increased by more than $5 million to an average of $16.7 million in 2022.

How much should a CEO of a small company make? ›

While ZipRecruiter is seeing annual salaries as high as $188,500 and as low as $48,500, the majority of Small Business Ceo salaries currently range between $81,000 (25th percentile) to $121,000 (75th percentile) with top earners (90th percentile) making $156,000 annually across the United States.

How much does a CEO of a big company make a year? ›

In the past 10 years, CEO pay at S&P 500 companies increased by more than $5 million to an average of $16.7 million in 2022. Meanwhile, the average U.S. worker saw a wage increase of $15,460 over the past decade, earning on average just $61,900 in 2022. Blackstone Inc. Alphabet Inc.

How much is a company worth that makes $1 million a year? ›

The Revenue Multiple (times revenue) Method

A venture that earns $1 million per year in revenue, for example, could have a multiple of 2 or 3 applied to it, resulting in a $2 or $3 million valuation. Another business might earn just $500,000 per year and earn a multiple of 0.5, yielding a valuation of $250,000.

What is the highest CEO salary? ›

Here are the highest-paid CEOs in the US , some of whom have 9-figure compensation packages. TPG's Jon Winkelried tops a list of highly paid CEOs. His comp was valued at $198.7 million in 2023. Most top CEOs' earnings come through stock awards, often payable over several years.

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