Vanguard vs. BlackRock | Unbiased (2024)

Vanguard is the world’s second-largest investment company or brokerage firm, offering a range of active and passive options, as well as a competitive fee structure and other attractive selling points.

BlackRock, Inc. is the world’s largest investment firm and asset manager. The firm offers a multitude of investment strategies, all of which see you leave your portfolio management to one of the firm’s financial advisors.

Who owns BlackRock and Vanguard?

BlackRock was founded in 1988 by Larry Fink and a number of other partners.

Today, the company is not owned by a single individual or company but instead is publically traded. This means individuals and organizations can buy shares in the company, becoming partial owners.

According to Techopedia, institutional investors are the largest owners of BlackRock shares, holding 51.78% of the company’s stock. As of March 2024, the top five largest BlackRock owners are:

  • Vanguard Group

  • BlackRock

  • State Street Corporation

  • Bank of America

  • Temasek Holdings

The ownership of Vanguard is very different.

Vanguard is owned by its member funds, which in turn are owned by fund shareholders.This means Vanguard has no outside investors other than its shareholders.

According to Vanguard, this radical ownership structure is unique in the asset management industry.

BlackRock vs. Vanguard fees: what can I expect?

Understanding the fees set by any company you’re considering working with is absolutely crucial. Let’s take a closer look at BlackRock and Vanguard’s fees.

Vanguard

Vanguard offers a competitive fee structure for its services.

To access a Vanguard financial advisor, you’ll need a minimum of $50,000 in assets within eligible Vanguard Brokerage Accounts. The advisory fee is approximately 0.3%, which means that with a $50,000 investment, the maximum annual fee for all-index investment options would be $175.

For trading, the firm offers $0 stocks and ETF trading. It charges a $1.00 per contract fee to trade options contracts.

While Vanguard mutual funds and those on the no-fee list are free to all investors, the firm charges a $20 fee to trade third-party mutual funds not included on the list. Reduced-price options are available for accounts with at least $1 million in assets. There are no inactivity or non-trading fees, and the firm doesn’t require a minimum account balance.

BlackRock

BlackRock chargesan array of feesusing different schedules, making fees one of the most important differences between BlackRock and Vanguard.

These schedules and fees depend on the strategy you choose and the type of account you open. Some accounts have standard fee schedules, while others may be subject to negotiation.

For example, BlackRock’s Wrap Fee Schedule for Equity, Balanced, Retirement Journey, and WDP Strategies starts at 2.50% for the first $500,000 and grows incrementally smaller as your account balance increases.

The SMA Program: Fixed-Income Investment Strategy fee schedule starts at 0.35% for the first $1 million.

The Non-Wrap Fee Schedule for Equity and Balanced Investment Strategies starts at 1.00% for the first $1 million, and the Non-Wrap Fee Schedule for Single-Style Fixed-Income Investment Strategies starts at 0.90% for the first $1 million.

The Non-Wrap Fee Schedule for Multi-Strategy Fixed-Income and Target Income Investment Strategies starts at 1.50% for the first $500,000, and the SMA Program: Equity Investment Strategy starts at 0.65% for the first $1 million. The Liability-Driven Investing Fixed-income Strategies starts at 0.25% for the first $25 million, and the SMA Program: Fixed-Income Laddered Investment Strategy fee is 0.10% for all asset levels.

Is Vanguard or BlackRock better?

When choosing between BlackRock and Vanguard, it's wise to consider the pros and cons of both firms.

The pros and cons of Vanguard

Pros:

  • Wide selection of mutual funds

  • Leader in low-cost funds

  • High interest rate for uninvested cash

  • Good order execution quality

  • Commission-free ETF, stock, and options trades

Cons:

  • The firm offers a basic trading platform only

  • Limited research and data

The pros and cons of BlackRock

Pros:

  • Minimum account balance required

  • Financial advisors manage portfolios

Cons:

  • High investment requirement for mutual funds

  • The firm faced overpopulation and earning revision challenges

Vanguard or Blackrock: which should I choose?

Think carefully before deciding between Vanguard and BlackRock.

The two firms have different offerings, and one of them might be a much better option for your circ*mstances, needs, and goals.

It’s also essential to understand that while Vanguard offers passive and active options and lets you use data and research to research, build, and maintain your portfolio, BlackRock does not.

Instead, Blackrock’s professional financial advisors and investors will manage your portfolio according to your preferred strategy.

It’s best to aska financial advisorfor guidance in choosing an investment company.

Can I open a brokerage account with both BlackRock and Vanguard?

Vanguard primarily focuses on managing its own funds and ETFs. BlackRock offers various investment options through its iShares ETFs, but it may not provide full-service brokerage accounts.

If you’re looking for an option that lets you play a hands-on role in your investing decisions, Vanguard might be the better option. If you’re looking for passive options, either firm could be the answer.

Which platform offers better support for long-term, passive investing?

Vanguard is renowned for its commitment to passive investing and is a popular choice for those seeking low-cost,long-term investmentstrategies.

BlackRock offers a variety of options, including a good balance of active and passive options.

Can I access my Vanguard or BlackRock accounts online and through mobile apps?

Yes, both Vanguard and BlackRock offer online platforms and mobile apps, providing convenient access to your investment accounts and tools.

How does Vanguard's investment philosophy differ from that of BlackRock?

Vanguard is often associated with its philosophy of passive investing, emphasizing low-cost index funds. BlackRock offers a variety of investment strategies, including actively managed funds.

Need more information?

It’s seldom an easy choice between Vanguard and BlackRock. As the world’s two largest investment firms, they are reputable and trustworthy. Both offer active and passive options, although Vanguard is better known for its passive options.

When deciding which firm is best for your needs, consider fee structure and whether you want to manage your portfolio or leave it to an advisor. If you need assistance, let Unbiased match you with an SEC-regulated financial advisor whom you can turn to for expertfinancial advicewhen you need it.

Vanguard vs. BlackRock | Unbiased (2024)

FAQs

Is it better to invest in Vanguard or BlackRock? ›

If you're looking for an option that lets you play a hands-on role in your investing decisions, Vanguard might be the better option. If you're looking for passive options, either firm could be the answer.

What if BlackRock collapses? ›

What would happen if BlackRock went bankrupt? The boards of directors of all of the mutual funds managed by BlackRock would arrange for other fund managers (of which there are many) to take over management of the respective fund.

What are the negatives of BlackRock? ›

Forests are disappearing

BlackRock is also the world's largest investor in forest destruction, including in the Amazon Rainforest. Forests are massive biodiversity hubs and carbon sinks, and we can't solve climate change without protecting what's left.

Is Amazon owned by BlackRock? ›

Who currently owns Amazon? Amazon is a publicly traded company, which means it's owned by shareholders. Its largest individual shareholder is founder and former CEO Jeff Bezos, followed by institutional investors Vanguard Group, BlackRock, and State Street.

Does it make sense to invest in BlackRock? ›

BlackRock Inc currently has a 2.6% dividend yield. There is a neutral fundamental outlook for the investment management and fund operators' sub-industry. The long-term outlook is relatively healthy due to aging populations.

What is the controversy with Vanguard? ›

In response to its China investments, the Financial Times reported that the nonprofit group Coalition for a Prosperous America criticized Vanguard for "acting as a pipeline through which US investment dollars are being funneled into Chinese military companies and corporations sanctioned over human rights abuses."

What is the BlackRock controversy? ›

BlackRock has faced mounting scrutiny from Republican politicians and activists who accuse the company of promoting a leftist agenda. Last year, the asset manager inked a deal to invest $550 million in Occidental Petroleum's Direct Air Capture (DAC) plant in Ector County, Texas.

Who is the real owner of BlackRock? ›

Larry Fink is the founder, CEO and chairman of powerhouse investment management firm BlackRock, one of the world's largest asset managers. He and seven partners founded BlackRock in 1988. Originally it was part of The Blackstone Group.

Why are people pulling out of BlackRock? ›

Texas's public schools are pulling out billions of dollars that had been invested with asset manager BlackRock — a firm the state accused of boycotting fossil fuels.

What happens to my stock if my brokerage firm fails? ›

Typically, when a brokerage firm fails, the Securities Investor Protection Corporation (SIPC) arranges the transfer of the failed brokerage's accounts to a different securities brokerage firm. If the SIPC is unable to arrange the accounts' transfer, the failed firm is liquidated.

Why is BlackRock being sued? ›

The suit specifies that “BlackRock has falsely conveyed that certain of its funds do not incorporate ESG considerations,” despite its participation in NZAM and CA100+, as well as the firm's record that “show that ESG considerations in fact drive portions of its investment strategy-including for non-ESG-funds,” and that ...

Who is more powerful, BlackRock or Vanguard? ›

BlackRock Funds top the list in terms of assets held by a single fund family, followed by other familiar names such as Vanguard, Charles Schwab, State Street Global Advisors, and Fidelity Investments.

Is BlackRock left or right? ›

In fact, Bolton and his colleagues discovered that both BlackRock and Vanguard tended to vote to the right of the proxy advisors, 'which suggests that they are both less concerned about environmental and social issues and that they tend to side more with management.

Is BlackRock an ethical company? ›

Our reputation for integrity is one of our most important assets. We hold ourselves to standards that not only meet those required by the laws and regulations that apply to us, but also to our principles, which are rooted in exceeding our clients' expectations.

Is Vanguard still good to invest in? ›

The Vanguard S&P 500 ETF (VOO 0.28%) is one of the best ways to invest in the S&P 500, which has been a pretty smart strategy over the long term. Since 1965, the S&P 500 has produced a total return of 10.2% annualized. The Vanguard ETF has an expense ratio of just 0.03%, so you get to keep most of your gains.

Can I invest directly with BlackRock? ›

Buying shares in the BlackRock Income and Growth Investment Trust is easy. You can do so via a stockbroker or an online platform. You can also invest in investment trusts through your ISA with another provider or self-invested personal pension (SIPP).

Why do investors choose Vanguard? ›

Value of Ownership

Vanguard is owned by its funds, which in turn, are owned by their shareholders. With no other parties to answer to and no conflicting loyalties, Vanguard makes decisions, including the decision to keep investing costs as low as possible, with clients' interests in mind.

Is Vanguard a good place to put money? ›

Vanguard is well known for having low-fees and removing the burden of specific security analysis with its funds. Vanguard's lineup currently includes a total of 266 mutual funds and 86 exchange-traded funds (ETFs), most of which boast low costs and minimum required investments.

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