Self-made millionaire Barbara Corcoran reveals her ‘golden rule’ of real estate investing (2024)

Barbara Corcoran is renowned for her heart-over-head investment decisions—and for bucking conventional finance wisdom, including proudly not saving a “dime” of her substantial wealth. But she must be doing something right, considering she’s worth about $100 million, and she recently revealed some keys to her success in real estate.

In November, Corcoran appeared on the BiggerPockets Real Estate Podcast with her son Tom Higgins to describe two methods she says make up her “golden rule” of real estate investing: putting down 20% on an investment property and having tenants of that property paying for the mortgage.

This is the method Corcoran herself used when she borrowed $1,000 from her then-boyfriend to launch her real estate career. After failing at 22 jobs, she said bye to her waitressing gig and started a “tiny” real estate office in New York. She ended up selling the Corcoran Group to real estate company NRT for $66 million in 2001, launching her into real estate and business investment stardom. She’s been on the main cast of investors on Shark Tank since its 2009 inception, making deals with more than 100 businesses.

The golden rule

Corcoran’s method to real estate investing is tried and true.

“That has always been my golden rule,” she said during the podcast. “Buy a property with 20% down. [That] has always been my formula because they used to do with 10%, but it’s not possible anymore. I repeated that formula again and again and again, and then making sure the tenant has paid my mortgage. It’s pretty easy that way.”

Putting down 10% instead of 20% can leave a buyer with too high of a monthly payment, a risky move sincehousing prices and mortgage rates have continued to rise. A 20% down paymentbetters the chances that she’ll break even more quickly on a property—and make gains sooner.

While that golden rule has worked for Corcoran, other real estate investors warn that a one-size-fits-all rule doesn’t always match market conditions.

“Each investment protocol is entirely unique and different,” Alex Blackwood, CEO and cofounder of real estate investment platform Mogul Club, tells Fortune. “For instance, maybe an investor’s credit score is better so they can take out more with less monthly costs, or maybe interest rates are lower so an investor can increase leverage and still break even.”

Then, break even

Even with a strong track record in real estate investing, Corcoran still never expects to make money on her purchases during the first year or two of ownership, she said on the podcast. But breaking even early on—having a tenant cover the mortgage and other monthly costs the owner has—is a good indicator that the investment property will do well.

“If I break even, I’m smiling all the way to the bank,” she said. “And then by the second year, third year, New York is a magical place. The value always goes up, and then I start getting a lot of cash. Then I refinance, pull a lot of cash out, refinance, pull cash out. Real estate is magical if done right.”

Breaking even in year one helps investors begin profiting in year two, Blackwood agrees. Even though investors may take a short-term hit on a longer-term investment, profitability comes when they can raise the rent, he adds.

The “breaking even” golden rule also ties directly to one of real estate’s “underlying principles,” the first of which is leverage, Ian Formigle, chief investment officer at commercial real estate investing platform CrowdStreet, tells Fortune.

“Borrowing money to acquire real estate can dramatically amplify the returns to investors, but it can also amplify the risk,” he says. By adhering to Corcoran’s golden rule and getting tenants to cover costs, “you mitigate the leverage risk by generating monthly income through the property. You can also create an opportunity to generate wealth through asset appreciation because well-located real estate can attract more attention and investment over time.”

Still, successful real estate investing takes time. During the podcast, Corcoran described a property she bought using her 20% down method, but waited 20 years to sell. She paid $1 million for the property, and sold it for $3.2 million two decades later.

Even though this process takes time, Corcoran warns against taking money out of investment properties too soon.

“You cripple your business if you start taking money out,” she said. “You want to see how long you can go without touching a dime. That’s what I did.” To make money when she was first getting her start in real estate investing, Corcoran ran her brokerage firm.

“I made good money from that,” she added. “But [as for] my buildings, I never looked to it for money until they matured a little bit, and then I started getting a lot of cash out.”

Subscribe to the CFO Daily newsletter to keep up with the trends, issues, and executives shaping corporate finance. Sign up for free.

Self-made millionaire Barbara Corcoran reveals her ‘golden rule’ of real estate investing (2024)

FAQs

Self-made millionaire Barbara Corcoran reveals her ‘golden rule’ of real estate investing? ›

If you can buy a property with 20% down, you break even, you get the tenants to pay your mortgage, you always make money,” Corcoran said.

What is the golden rule of real estate investing? ›

It was during this period that Corcoran developed what she calls her "golden rule" of real estate investing. This rule calls for investors to put 20% down on properties and then get tenants whose rent payments cover the mortgage.

What did Barbara Corcoran do in real estate? ›

She founded The Corcoran Group, a real estate brokerage in New York City, which she sold to NRT for $66 million in 2001 and shortly thereafter exited the company. One of the show's original "Shark" investors, Corcoran has appeared in all 14 seasons of ABC's Shark Tank to date.

What are the three main ways real estate investors make money with their properties? ›

Real estate investors commonly rely on income from rents for residential and commercial properties. Real estate investment trusts (REITs), mortgage-backed securities (MBSs), mortgage investment corporations (MICs), and real estate investment groups (REIGs) are investment alternatives within the real estate sector.

How old is Barbara Corcoran's net worth? ›

Barbara Corcoran: $100 Million Net Worth

Corcoran credits her success with investing in a nice wool coat, shelling out $320 from her first commission check to pay for it.

What rule is the golden rule? ›

Most people grew up with the old adage: "Do unto others as you would have them do unto you." Best known as the “golden rule”, it simply means you should treat others as you'd like to be treated.

What does golden rule mean in real estate? ›

Corcoran's Golden Rule of real estate investing consists of two main parts. The first is being able to purchase property with at least 20% down, ideally in a location that has started seeing an increase in demand. The second is to have tenants living on that property paying the mortgage.

What disability does Barbara Corcoran have? ›

Shark Tank's Barbara Corcoran says her 'painful' battle with dyslexia made her the millionaire real estate mogul she is today: 'It's the whole reason I succeeded' The real estate mogul thinks having dyslexia made her more adept at brushing off failure.

How does Barbara Corcoran make her money? ›

She ended up selling the Corcoran Group to real estate company NRT for $66 million in 2001, launching her into real estate and business investment stardom. She's been on the main cast of investors on Shark Tank since its 2009 inception, making deals with more than 100 businesses.

How many investments does Barbara Corcoran have? ›

Barbara has invested in over 80 businesses on ABC's Shark Tank, transforming many her partners into overnight millionaires.

What is the most profitable form of real estate investment? ›

Which real estate investments are the most profitable? Commercial real estate investments tend to have higher income potential than other types of investments, with the added benefit of longer leases and lower vacancy rates.

What real estate strategy makes the most money? ›

The real estate strategy that makes the most money is likely to be an investment property (or properties). One way to earn money in this way is to purchase a property and rent it out to long-term tenants. Another way is to buy a multi-unit property or small apartment building.

Did Barbara Corcoran adopt her daughter? ›

They later adopted another child, a daughter named Kate. Speaking about her adoption journey to Inc, Barbara joked: "Attracting moms who wanted to give you their baby was exactly the same as writing a good real estate ad."

Who is the most successful investor on Shark Tank? ›

Who is the richest Shark on 'Shark Tank'? While all the Sharks have their own successful pursuits, Mark Cuban is by far the richest Shark, with a net worth of $6.2 billion under his belt as of 2023.

What is Barbara's net worth in 2024? ›

Currently, she is one of the Sharks in ABC's hit TV Show, The Shark Tank. With a net worth of $100 million, Corcoran has invested in a number of businesses, and become a 50-50 partner in a few of those.

What is the 5 rule in real estate investing? ›

The first part of the 5% rule is Property Taxes, which are generally around 1% of the home's value. The second part of the 5% rule is Maintenance Costs, which are also around 1% of the home's value. Finally, the last part of the 5% rule is the Cost of Capital, which is assumed to be around 3% of the home's value.

What is the 80 20 rule in real estate investing? ›

What is the 80/20 Rule exactly? It's the idea that 80% of outcomes are driven from 20% of the input or effort in any given situation. What does this mean for a real estate professional? Making more money in real estate is directly tied to focusing your personal energy on the most high value areas of your business.

What is the 80% rule in real estate? ›

When it comes to insuring your home, the 80% rule is an important guideline to keep in mind. This rule suggests you should insure your home for at least 80% of its total replacement cost to avoid penalties for being underinsured.

What is the Rule of 72 in real estate? ›

Just take the number 72 and divide it by the interest rate you hope to earn. That number gives you the approximate number of years it will take for your investment to double.

References

Top Articles
Latest Posts
Article information

Author: Saturnina Altenwerth DVM

Last Updated:

Views: 6312

Rating: 4.3 / 5 (64 voted)

Reviews: 87% of readers found this page helpful

Author information

Name: Saturnina Altenwerth DVM

Birthday: 1992-08-21

Address: Apt. 237 662 Haag Mills, East Verenaport, MO 57071-5493

Phone: +331850833384

Job: District Real-Estate Architect

Hobby: Skateboarding, Taxidermy, Air sports, Painting, Knife making, Letterboxing, Inline skating

Introduction: My name is Saturnina Altenwerth DVM, I am a witty, perfect, combative, beautiful, determined, fancy, determined person who loves writing and wants to share my knowledge and understanding with you.